With the goal of financial inclusion for the millions of unbanked people residing in the country, Telenor Pakistan in collaboration with Tameer Microfinance Bank launched Easypaisa in 2009 with the approval of the State Bank of Pakistan.

Easypaisa introduced a unique way of transferring money from one person to another instantly, in a safe, secure and convenient manner, made available to the unbanked masses of Pakistan for the first time.

Prior to Easypaisa, customers had to travel long distances, manage lots of paperwork, stand in long queues for hours, and were limited to specific working hours. Easypaisa revolutionized the industry by enabling the same transactions to be carried out at your local retailer instantly, in a safe, secure and convenient manner. Performing financial transactions through Easypaisa only takes a few seconds and ends with a confirmation SMS.

Now anyone can use Easypaisa services either through over-the-counter transactions by visiting their nearest Easypaisa outlet or through their mobile phones using mobile accounts. Easypaisa’s constant innovation empowers customers to address their financial needs easily through the many services offered including: bill payment, sending or receiving money, purchasing airtime, salary disbursements, giving donations, disbursing social cash transfers, insurance and savings.

We have continued to expand our product portfolio with unprecedented services like Inter-Bank Funds Transfer, online payments, handset lending and health insurance. These services have never before been offered to the masses of Pakistan at this scale.

Easypaisa is not limited to Telenor subscribers only, anyone with or without a mobile phone can avail many of the services Easypaisa offers. With an increasing footprint of over 70,000 merchants all over the country, Easypaisa also provides numerous employment opportunities for the masses.

Since then, Easypaisa has embarked on an extraordinary journey of innovation to achieve financial empowerment for the masses on an individual level. With Easypaisa, the common man now has access to an easy and convenient avenue for all his financial needs.


About Telenor Microfinance Bank

Telenor Microfinance Bank Limited (Formerly Tameer Microfinance Bank Limited) is the first scheduled and largest Microfinance Bank in Pakistan. Incorporated in 2005, it provides micro‐finance and related financial services to the less privileged and unbanked segment of the society with an aim to contribute towards poverty eradication under the Microfinance Institution ordinance, 2001.

Telenor Bank was the first bank in Pakistan to receive branchless banking license from the State Bank of Pakistan. TMFB currently has 157 customer touch point’s nationwide offering a range of financial services including Deposits, Loans, Mobile Accounts, Health Insurance, Remittances, Cash management services, Bank on Wheels. Based on the results for the year ended 31 December 2014, JCR-VIS Credit Rating Company Limited (JCR-VIS) has reaffirmed the entity ratings of Telenor Microfinance Bank Limited (Formerly Tameer Microfinance Bank Limited) at ‘A+/A-1’ (Single A Plus/A-One). Outlook on the assigned rating is ‘Stable’ as of April 17, 2015. For more information, please visit: http://www.telenorbank.pk


About Telenor Pakistan

Telenor Pakistan is 100% owned by the Telenor Group, an international provider of high quality voice, data, content and communication services in 13 markets across Europe and Asia.

Telenor Group is among the largest mobile operators in the world with 180 million mobile subscriptions and a workforce of approximately 33,000. Telenor Pakistan has reported a subscriber base of over 31 million, making it Pakistan’s second largest mobile operator.

The company acquired the GSM license in 2004 and began commercial operations on March 15, 2005. So far, it has invested over USD 2.3 billion in the local economy and has created 2,400 direct and 25,000 plus indirect jobs. It also has a network of over 200,000 retailers, franchises and sales & service centers, thus providing means of livelihood to thousands of Pakistanis. For more information, please visit: https://www.telenor.com.pk





Product Introduction

Easypaisa Bank Transfer to Bank Account allows customers to send money to their friends, family and business partners directly into their Bank Account from any Easypaisa shop in the most efficient, secure and convenient way. Like a shopkeeper who wants to transfer funds to supplier may directly send into the supplier’s bank account.

Anyone can use this service to send money to any 1-Link connected bank account instantly. This facility is also available on weekends/public holidays and even after banking hours. It has now become easier for the people living in the rural areas to send money to bank accounts in real-time without the hassle of visiting a bank branch.



In addition to success in the domestic market, Easypaisa has received wide-ranging recognition globally. Easypaisa has been honoured with multiple awards and has gained global recognition which is a testament of Easypaisa’s success that it shares with the world. Being the first and largest branchless banking solution, these international awards reaffirm the impact Easypaisa has had while contributing to the economic growth of Pakistan.

  • Awarded “Best Mobile Money Launch” of the year 2009
  • Best New Entrant in Global Mobile Money Transfer Award 2011
  • Identified as “Mobile Money Sprinter” by GSMA MMU in 2012
  • Nominated as “Best Mobile Phone Product & Service” at the GSMA Awards 2012.
  • Awarded “Best Mobile Money Service” at the GSMA Awards 2014
  • Awarded “Best Mobile Service for Women in Emerging Markets” at the GSMA awards 2014.
  • Awarded “Wall Street Journal’s Financial Inclusion Challenge People’s Choice Award’ 2015.
  • Nominated as “Best Mobile Money service for Women in Emerging Markets” at the GSMA Awards 2015
  • Nominated as “Best Mobile Money service for Women in Emerging Markets” at the GSMA Awards 2016

At the Telenor Bank Privacy is important to us.Therefore Easypaisa is committed to safeguarding the privacy of all customers. This policy sets out how we collect and will treat your personal information.

Please contact us at info@easypaisa.com.pk if you have any questions.


Privacy policy

This policy reflects Telenor’s group wide Privacy position and aims to provide you with adequate information in order for you to understand your privacy rights that you can make use of including but not limited to the right to withdraw your consent for us to use or share your personal information, unless that information is required to provide you with our services. By accepting the Privacy Policy and the Terms & Conditions during registration, you expressly consent to our collection handling, storage, use and disclosure of your personal information as described in this Privacy Policy. You can contact us at any point in time to discuss your privacy rights.

We will collect and process your personal information in accordance with all applicable laws including but not limited to all Data Protection laws which include but are not limited to privacy obligations in the Banking Companies Ordinance 1962,  the Microfinance Data Institutions Ordinance 2001 and  Branchless Banking Regulations.

Information Collection

When you use this website, we collect and store your personal information as provided by you. Our primary goal in doing so is to conduct internal research on your demography and interest to provide you a safe, efficient, smooth and customized experience as well as to protect your interests. This allows us to provide relevant products and services. that are most likely to meet your needs, and to customize the website to make your experience safer and easier. We only collect personal information about and related to you that we consider necessary for achieving this purpose. We may also use your information to communicate with you or to conduct credit checks in order to provide you with personalized services.

Once you give us your personal information, you are not anonymous to us. If you choose to provide us with personal information, you consent to the transfer and storage of that information on our servers located anywhere under the custody of Telenor Microfinance Bank or its authorized partners/vendor/supplier/service provider.

We may collect and store the following personal information:


  • Name, CNIC number, Address, Contact Numbers, Father’s/Mother’s/Husband’s/Wife’s name, Email id, Physical Contact Information, and sometimes Financial Information (depending on the service used) such as credit card, credit card or bank account numbers;
  • Information on how you use our products and services (such as the transaction type, date, time, location, people involved etc.), lifestyle information, and any other information collected in relation to your use of our products and services
  • Transactional information based on your activities on the websites (such as buying or selling items and content you generate or that relates to your account);
  • Your computer browser information, and your IP address;
  • Your buying behavior and pattern;
  • If you send us personal correspondence such as emails or if other users or third parties send us correspondence about your activities or postings on the Site, we may collect such information into a file specific to you;
  • Shipping, billing and other information you provide to purchase or ship an item such as debit card;
  • Other information from your interaction with our sites, services, content and advertising, including computer and connection information, browsing history and length of visit, statistics on page views, traffic to and from the sites, ad data, IP address and standard web log information;
  • Additional information we ask you to submit to authenticate yourself or if we believe you are violating policies (for example, we may ask you to send us an ID or bill to verify your address, or to answer additional questions to help verify your identity or ownership of any ordered item);
  • Your thumb print, signature, official/work address, parents and spouse information etc.
  • Information from our partner companies, such as demographics and navigation data


Use of Personal Information:

We don’t sell or rent your personal information to third parties for their marketing purposes without your explicit consent. We may combine your information with information we collect from other companies and use it to improve and personalize our services, content and advertising and to better understand your interests.



Our primary purpose in collecting personal information is to provide you with a safe, smooth, efficient, and customized experience. We may use your personal information to:

  • Administer the website
  • Deliver ordered products
  • Provide the services and customer support you request
  • Resolve disputes, securing payments against purchase, and any troubleshoot problems;.
  • Customize your experience;
  • Prevent potentially prohibited or illegal activities, and enforce our Terms & Conditions;
  • Customize, measure and improve our services, content and advertising;
  • Inform you about new and existing promotional offers, products, services, and updates;
  • Examine your personal information to identify users using multiple User IDs or aliases and delete/bar the unauthenticated User IDs


Our Disclosure of Your Information

We may disclose personal information to respond to legal requirements, enforce our policies, respond to claims that a listing or other content violates the rights of others, or protect anyone’s rights, property, or safety. Such information will be disclosed in accordance with applicable laws and regulations of the Country. We may also share your personal information with:

  • Relevant Members, Partners, Vendors, Payment Gateways, Banks and Financial Institutes to provide joint content and services (like registration, transactions, fund collection and customer support), to help detect and prevent potentially illegal acts and violations of our policies, and to guide decisions about products, services and communications. Members of our corporate family will use this information to send you marketing communications
  • Service providers under contract who help with our business operations (such as bill collection, rewards programs etc.), data processors who process your data on our behalf as well as relevant third parties whom you consented
  • service providers, dealers, agents or any other associate company for reasonable commercial purposes;
  • Other third parties to whom you explicitly provide information to while using our services (or about whom you are otherwise explicitly notified and consent to when using a specific service such as online payments).
  • Law enforcement or other governmental officials, in response to a verified request relating to a criminal investigation or alleged illegal activity. In such events, we will disclose information relevant to the investigation.
  • In accordance with applicable laws, regulations and court orders, with relevant authorities where we are required to cooperate for legal purposes.
  • Other business entities, should we plan to merge with or be acquired by that business entity. (Should such a combination occur, we shall require that the new combined entity follow this privacy policy with respect to your personal information).


Information You Share

Your feedback, ratings and associated comments may be displayed and shared with internal teams for the enhancement of the product or service and for the in-depth understanding of the teams with regards to consumer perspectives.


Account Protection

Your pin code is the key to your account. Use unique numbers, letters and special characters, and do not disclose your account pin code to anyone. If you do share your pin code or your personal information with others, remember that YOU, yourself is responsible for all actions taken in the name of or by misusing your account. If you lose control of your pin code, you may lose substantial control over your personal information and may be subject to legally binding actions taken on your behalf. Therefore, if your pin code is compromised for any reason, you should immediately notify Telenor Microfinance Bank helpline and request a change of pin code.



Your information is stored on our servers at a secure location of Telenor Microfinance Bank. We treat customers’ data as an asset that must be protected using sophisticated tools (encryption, passwords, physical security, etc.) to protect your personal information against any kind of unauthorized access and disclosure.

We commit to reviewing and revising the privacy requirements as and when the need so arises.  If you have any concerns regarding the above please contact us at the e mail address provided above.

Your information is stored on our servers at a secure location of Telenor Microfinance Bank. We treat customers’ data as an asset that must be protected using sophisticated tools (encryption, passwords, physical security, etc.) to protect your personal information against any kind of unauthorized access and disclosure. We commit to reviewing and revising the privacy requirements as and when the need so arises. If you have any concerns regarding the above please contact us at the e mail address provided above.

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